Great work by Plenty.
After winning the pitch (together with FunJob) for the creation of the new idents for NICK, we jumped into an ambitious project by proposing an idea based on a mix of techniques to obtain a different result. That’s how we set out to create each ident by using the frame-by-frame animation technique first and then modelling each of them in 3D. This gave the idents a handmade appearance and allowed us to win absolute freedom in the transitions. All of this was based on an extremely minimalistic art direction and a set of great characters designed by FunJob, and received the finishing touch with the spectacular audio created by Norman Bambi.
Enjoy it...
www.matteosanna.com
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